“The outtake commercial demonstrates that while Stew Leonard, Jr. takes his products and customer service seriously, he’s not afraid to poke fun at himself,” said Harvey Hoffenberg, President of Propulsion in New Canaan, Conn., who produced the commercials. “Whenever you do a shoot with animals, there is always an element of uncertainty, but the cows were particularly uncooperative the day we were filming. You just can’t script this stuff.”
